Making every event a highlight
We prioritise the rights holder. We understand and have experience in managing the entire spectrum of commercial interests. We leverage this knowledge to the advantage of the rights holder, while ensuring all stakeholders benefit within the ecosystem.
We conceptualise, construct and deliver strategic growth models.With our adeptness at crafting and managing models with our clients and their stakeholders, we significantly amplify and expand the value chain and align it with their overarching strategic vision. Thus creating a comprehensive business ecosystem tailored for the client.
We have an extensive network of local and global strategic partnerships and contacts. We value building long-term relationships with our clients, stakeholders, suppliers, sponsors, unions, and fans, based on mutual respect and professionalism—not just transactional arrangements. We have a genuine passion for sport, with a mission to raise South Africa’s global sporting profile. We provide immediate impact - we hit the ground running - delivering early quick wins while establishing the foundation for long term success.
Proven ability to deliver large-scale events; and commercial & strategic outcomes in tough economic climates: Boosted Southern Kings to 3rd highest Super Rugby attendance with a losing team. Overhauled British & Irish Lions Series strategy to ensure success during COVID-19. Exceeded RWC7s 2022 revenue targets, and earning a 90+% event satisfaction rating of sports and entertainment.
2010 FIFA WC Venue & Event Management (2009-10)
Test Matches & Super Rugby Event delivery
J&B Met Event delivery (2015 & 2016)
Nedbank Cup & MTN 8 Final Event Delivery
ABSA Premiership Event delivery
World Rugby 7’s Series Event delivery
NMB Stadium Operator Contract Ends 7-year management including 2010 FIFA World Cup
HSBC Activation World Rugby 7’s Series (2016 to present)
Southern Kinds Commercial Strategy Consulting (2012-2016)
Rugby World Cup 2023 Event Bid
SA v Agentina Rugby Test Match Event delivery
AFCON Bid Cameroon Consulting
SA v Australia Rugby Test Match Event delivery
SA Rugby Commercial Model SANZAAR & British
& Irish Lions Tour 2021
BRITISH & IRISH LIONS planning & delivery
ASICS: RWC Digital Campaign Consulting
ASICS Springbok Retail Jersey Launch Event delivery
Rugby World Cup 7s Cape Town 2022 Event Bid
British & Irish Lions Tour 2021 Planning & Preparation commences
BRITISH & IRISH LIONS planning & delivery
ASICS: RWC Digital Campaign Consulting
ASICS Springbok Retail Jersey Launch Event delivery
Rugby World Cup 7s Cape Town 2022 Event Bid
British & Irish Lions Tour 2021 Planning & Preparation commences
British & Irish Lions Tour 2021 Event Delivery
Cricket World Cup 2027 Event Bid
WP Professional Rugby Commercial & Administrative Consulting (2021–2014)
WW X Tri Event Delivery (2022–present)
FNB Activation @ RWC 7s 2022
Rugby World Cup 7s Cape Town 2022 Event Delivery
Formula E: Cape Town E-prix Event Planning & Delivery
Qatar Airways Activation at URC Final
EPCR Final Host City Bid (CT 2025) Event Bid
WXV 2 Consultancy, Secondment & Delivery
Castle Lager Rugby Championship Event Delivery – 3 International Test Matches
Incoming Rugby Test Series Event Delivery – 3 International Test Matches
Women Springbok Test Matches Event Delivery – 2 International Test Matches
U20 World Rugby Championship 2024 Event Delivery
WXV 2 – 2024 Event Delivery
HSBC CPT SVNS 2024 Event Delivery
2010 FIFA WC Venue & Event Management (2009-10)
Test Matches & Super Rugby Event delivery
J&B Met Event delivery (2015 & 2016)
Nedbank Cup & MTN 8 Final Event Delivery
ABSA Premiership Event delivery
World Rugby 7’s Series Event delivery
Rugby World Cup 2023 Event Bid
SA v Agentina Rugby Test Match Event delivery
AFCON Bid Cameroon Consulting
SA v Australia Rugby Test Match Event delivery
SA Rugby Commercial Model SANZAAR & British
& Irish Lions Tour 2021
BRITISH & IRISH LIONS planning & delivery
ASICS: RWC Digital Campaign Consulting
ASICS Springbok Retail Jersey Launch Event delivery
Rugby World Cup 7s Cape Town 2022 Event Bid
British & Irish Lions Tour 2021 Planning & Preparation commences
BRITISH & IRISH LIONS planning & delivery
ASICS: RWC Digital Campaign Consulting
ASICS Springbok Retail Jersey Launch Event delivery
Rugby World Cup 7s Cape Town 2022 Event Bid
British & Irish Lions Tour 2021 Planning & Preparation commences
British & Irish Lions Tour 2021 Event Delivery
Cricket World Cup 2027 Event Bid
WP Professional Rugby Commercial & Administrative Consulting (2021–2014)
WW X Tri Event Delivery (2022–present)
FNB Activation @ RWC 7s 2022
Rugby World Cup 7s Cape Town 2022 Event Delivery
Formula E: Cape Town E-prix Event Planning & Delivery
Qatar Airways Activation at URC Final
EPCR Final Host City Bid (CT 2025) Event Bid
WXV 2 Consultancy, Secondment & Delivery
Castle Lager Rugby Championship Event Delivery – 3 International Test Matches
Incoming Rugby Test Series Event Delivery – 3 International Test Matches
Women Springbok Test Matches Event Delivery – 2 International Test Matches
U20 World Rugby Championship 2024 Event Delivery
WXV 2 – 2024 Event Delivery
HSBC CPT SVNS 2024 Event Delivery
Develop & deliver large-scale international and local events as well as niche corporate events, end-to-end:
• Venue Operations
• Venue Management
• Event Delivery
• Accreditation
• Event Overlay
• Hospitality Ops
• Food & Beverage
• Licenses & Permits
• Safety & Security
• Spectator Services
• Technology
• Ticketing
• Accommodation
• Team Services
• Transport
• Travel
• Medical
• Logistics
• Project Management
Provide clients with tailored expertise in commercial growth strategies and developing robust business models.
• International bid specialists
• Stadium consulting and management
• Business Models
• Commercial models
• Event Models
Provide expert guidance & support on regulatory compliance, contracts and licensing.
• Agreements
• Risk Registers
• Regulatory Compliance
• Economic Impact Assessments
• Protected Event Applications
• Govt Relations
• Trademarks
Excel in revenue optimisation with our innovative business models & flawless execution.
• Marketing & Comms
• Media Operations
• Hospitality Sales
• Food & Beverage
• Commercial Ops
• Broadcast Venue Ops
• Rights & Sponsorship
• Activations
Provide comprehensive management services ensuring smooth business operations are maintained.
• Admin
• Budget
• Suppliers
• Ticketing
• Insurance
• Public Liability
• Event Cancellation
• Economic Impact Assessments
We’re ready to chat and bring your event to life
Send us a direct enquiry below and we’ll get back to you
